The Risk Model predicts risky clients (orders, subscriptions…), helping to reduce the risk to which the company is exposed. It allows you, for example, to identify orders from users who do not collect them or repeatedly fail to pay, but also to predict this behaviour in new clients and increase entry barriers for risky clients. It can be used mainly in the subscription model of sales or loans.
Managers of customer care units who, thanks to the report, can obtain information about risky clients before their costs exceed a reasonable level. It can also help with the targeting of non-risk segments. The Risk Model is most often ordered by customer care managers or CEOs.