Data Masterclass & JoyData ThinkTank®

Valeriia

7. srpna 2026

DATA MASTERCLASS:

STRATEGY, ARCHITECTURE

AND DISCUSSION ON AI TRANSFORMATION

A full-day program for Data & AI leaders. Two interactive workshop blocks on strategy and the context layer for AI, followed by an evening panel discussion and networking with peers.

DATE: 16 September 2026
LOCATION: Joyful Craftsmen HUB — Olivova 4, 110 00 Prague 1
LANGUAGE: English

Two ways to participate

Join for the full day of strategic work, or come only for the evening panel discussion and networking.

Full-Day Workshop

Two 3-hour workshop blocks
Morning strategy workshop
Afternoon context layer and architecture workshop
Panel discussion and networking included
Limited capacity of approximately 20–30 participants

Early bird price €590 (valid until 1 September 2026)

Standard price €990

JoyData community price €490

Groups of 3 or more participants from the same company receive a 30% discount.

Panel Discussion & Networking

Evening panel discussion
Networking with Data & AI leaders
Starts at 16:30
Stand-alone evening participation available

FOR APPROVED JOYDATA COMMUNITY MEMBERS – FREE

What you’ll take away

A clearer view of your strategic AI priorities — and a transformation roadmap you can lead, not just react to
A practical approach to the context layer and data products that make AI (and AI agents) reliable — with quality across structured data, documents, and metadata
Input on your own topic from the coaches and fellow leaders, plus a look at how peers are tackling similar challenges
Briefing materials you can keep working with after the event
New connections across the Data & AI leadership community

What the day will focus on

1) Data & AI Strategy and Transformation — Identify strategic AI priorities, communicate them to the board, build internal alliances, and shape a transformation roadmap.

2) Context Layer and Data Products for AI — How structured data, documents, metadata, and data products provide the context needed for AI and AI agent adoption.

3) Peer Discussion for Data & AI Leaders — A facilitated environment for sharing experience, comparing approaches, and discussing challenges with peers.

The Journey Through the Day

⏰ Workshop Registration and Introduction | 8:30–9:00

Arrival, registration, and a short introduction to the day.

⏰ Data & AI Strategy and Transformation Roadmap | 9:00–12:00

The morning workshop will focus on strategic AI priorities, the AI board narrative, internal alliances, and the development of a transformation roadmap for Data & AI. Participants will explore how to lead the transformation actively rather than only react to technological change.

⏰ Break and Refreshments | 12:00–13:00

Time to recharge, continue conversations, and prepare for the afternoon session.

⏰ Context Layer and Data Products for AI | 13:00–16:00

The afternoon workshop will focus on the context layer and data products required to support successful AI and AI agent deployment. The session will explore how a product-oriented approach can help maintain the necessary quality across structured data, documents, and metadata.

⏰ Panel Registration and Introduction | 16:00–16:30

Arrival and registration for participants joining the evening program, followed by a short introduction to the panel discussion.

⏰ Panel Discussion | 16:30–17:30

An open expert discussion connecting the main themes of the day and creating space for shared experience, different perspectives, and further questions.

⏰ Networking | 17:30+

Continue the conversation informally with other Data & AI leaders and explore topics raised during the workshops and panel discussion.

Who the event is for

Designed for senior people responsible for shaping Data & AI direction, capabilities, teams, and transformation within their organizations.

Head of Data & AI · CIO · CDO · AI Lead · BI lead · Digitalization Lead · Transformation Lead · Data Strategist · People responsible for leading Data or AI teams

Meet the experts leading the day

Full-day workshop coaches

Dr. Alexander Borek

CEO & Founder, Data Masterclass.

Alexander has more than 15 years of experience leading data transformation in complex organizations. He helps Data & AI leaders turn strategy into lasting organizational change.

Aleksejs Plotnikovs

Lead Coach, Data Masterclass.

Aleksejs specializes in data strategy, governance, and AI across international organizations. He focuses on data readiness, ownership, and developing high-impact data products.

Soňa Karkošková

Data Architect, Raiffeisenbank ČR.

Soňa is a data strategist specializing in data governance, data products, and data architecture. She also teaches data management and analytics at the Prague University of Economics and Business.

Jaroslav Reken

Data Strategist, Joyful Craftsmen.

Jaroslav has more than 15 years of experience in data strategy and business intelligence. He helps Data & AI leaders shape strategies through mentoring, facilitation, and community knowledge sharing.

Panel discussion host & guests

Jaroslav Reken

Data Strategist, Joyful Craftsmen

Jaroslav is a Data Strategist at Joyful Craftsmen with more than 15 years of experience in data and business intelligence. He helps Data & AI leaders shape and implement strategies built on Microsoft platforms, while supporting them through mentoring, facilitation, and community knowledge sharing.

Jan Pém

CDO and AI & Innovation Lead, Penta Hospitals CZ

Jan is Chief Data Officer and AI & Innovation Lead at Penta Hospitals CZ, with more than 18 years of experience in analytics, machine learning, and data transformation. He leads the data team and drives a strong data culture, using data and AI to improve decision-making, operational efficiency, and quality of care.

Martin Rapavý

AI Specialist, Raiffeisenbank ČR

Martin is an AI Specialist at Raiffeisenbank, where he leads a five-person team developing an AI Portal used by more than 2,500 employees each month. He makes AI practical and accessible through service design, internal communities, training, and workshops that help technical and non-technical colleagues integrate AI into their everyday work.